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Anika Warncke
NaturKompass

UX/UI DESIGN • MOBILE APP

NaturKompass

Your digital companion for identifying flora & fauna

Role & Team

UX/UI Designer in a 2-person team
with Michael Jakob

Task

End-to-End design process:
Research, UI design, prototyping & testing

Timeline & Scope

June – July 2025
4-week design sprint at the neuefische UX/UI Bootcamp

Tools

Figma, FigJam, Notion,
ChatGPT, Gemini, DaVinci Resolve

The Challenge

Nature lovers face a frustrating choice: they can use overloaded apps, or skip valuable information completely. What is missing is an intuitive, offline-capable tool that helps identify flora and fauna without disrupting the real nature experience.

Research Highlights

1

A Strong Desire to Learn

Users want to experience nature and truly understand it.

2

Less Is More

Information should be available on demand, but remain unobtrusive.

3

Balanced Gamification

Helpful for many users, but it should always remain optional.

0%

IN NATURE DAILY

0%

FOR RELAXATION

0%

WANT TO EXPLORE ACTIVELY

0%

POLLEN TRACKING INTEREST

"Small info cards are great, but please don't clutter the screen."
"I want to know exactly what it is, not 33 suggestions."

How might we help people explore nature with curiosity and awareness, supported by a calm, offline-capable digital companion?

Process

User Flow
01

Subtle Guidance

Frosted-glass surfaces and minimal UI elements keep the focus on the nature experience.

02

Accessible Design

Clear navigation and high readability for easy use.

03

Inspiring Knowledge Delivery

Knowledge is delivered in precise, engaging micro-moments and easy-to-scan language.

UI-Foundation

UI-Foundation

Moodboard

Moodboard

Final Design

ONBOARDING BEFORE / AFTER

Onboarding Before / After

CORE & SECONDARY FEATURES

Camera Forest Camera Flowers Filled feverfew Keep collecting? Explore Learn My profile Litter reporter

LIVE PREVIEW

The result is a calm, intuitive and offline-capable app that supports the nature experience without overwhelming users.

Results & Learnings

In just 4 weeks, we designed a calm, intuitive, offline-capable app. Test participants described it as "relaxing and genuinely helpful."

01

Less Is More

The biggest challenge was not adding features, but deliberately removing them so the joy of discovery stays front and center.

02

Research as the Foundation

Deep user research and continuous iteration are the fastest path to truly intuitive design.

03

Agency Builds Engagement

Features like the litter reporter give users a genuine sense of contribution and increase long-term engagement.

NEXT STEPS

  • → Expand the MVP: complete missing screens and finalize the litter reporter feature
  • → Run field tests: validate the prototype with real users in real-world settings
  • → Developer collaboration: plan the implementation of the mobile app